Shrewsbury woman's new business bringing cocktails to your door
A Shrewsbury woman who has started a new cocktail company is hoping she has found the recipe for success.
Michelle Docherty is the brains behind ‘Beyond the Bar’, a cocktail delivery business serving her home town.
“I am providing customers with a real treat – carefully crafted cocktails using homemade syrups and fresh juices creating the perfect fusion of flavours for their unique menu of drinks,” said Michelle, who launched the venture after completing a business start-up course with consultants Good2Great, based in Bridgnorth.
“The cocktails are presented in a beautiful delivery box complete with garnishes and directions on how to pour and present and can cater for large parties or just a few people as a perfect gift,” she added.
“The Good2Great programme gave me a real focus as well as the tools and confidence to move forward with my idea.
“I had a fantastic mentor who believed in me and his one-to-one support has meant that my idea has become a reality and is now flourishing,” Michelle added.
Mother-of-two Michelle works as an admissions and contracts officer for a small independent specialist college and residential care provider and she found the inspiration for her new business during lockdown.
“When we were restricted to small garden gatherings I loved nothing more than bringing my friends and family together and treating them by creating delicious cocktails that had the wow factor," she said.
“For a business to succeed you need passion and this is mine and I want to share that!”
Customers can order cocktails on line at beyondthebarcocktails.co.uk
The Good2Great Business Programme is funded by Shropshire Council and managed by Telford & Wrekin Council.
