Shropshire Star

Bridgnorth's controversial new shopping centre moves a step closer as plans submitted

A controversial Bridgnorth town centre shopping development has moved a step closer to being built after plans were submitted to Shropshire Council.

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Five news shops and car parking would be set up on the Old Smithfield site in Bridgnorth if the proposals are approved.

The latest plans represent the final phase of the development plans for the Smithfield area, which began with the funding and delivery of the Whitburn Street relief road.

An artist's impression of the proposed new shops in Bridgnorth

But the project has been met with fierce opposition. More than 6,500 people – which equates to more than half of the town's population – have signed a petition led by Bridgnorth Chamber of Commerce opposing the development.

Following public consultation in February, developers Ziran Land have said the plans have been refined, including design changes to better reflect the site's previous use as a livestock market.

The submitted proposals include five retail units, sized to attract new retailers that cannot currently be accommodated in the town centre.

The proposals also include car parking, both short and long stay, with disabled, cycle and motorcycle parking. There is new landscaping and a clearly defined pedestrian link between Sainsbury's, the medical centre, the adjoining bus stop and the town centre. John Liggins, director at Ziran Land, said: "This site, which is already consented for retail, will provide new shops that will create jobs and improve the town centre shopping offer."As confirmed by Shropshire Council's own report, a large number of shoppers currently leave Bridgnorth to shop in Telford and Kidderminster, and this development will help retain them for the benefit of all the town's businesses.

"The site is privately owned and has an approved planning consent for a larger retail development with only 136 car parking spaces.

"Our plans will see 158 spaces provided, including a number of long stay parking spaces, together with overnight residential parking and permits, important things requested during consultation.

"In addition, our application seeks to support the local park and ride scheme and proposes funds to create additional spaces at the Innage Lane car park, which can be used on Saturdays when there is a market on part of Meredith's Yard.

"We have carried out detailed surveys which have shown there is sufficient parking at all other times in the town centre."

Traders and residents in Bridgnorth have criticised the plans, which will lead to the loss of a number of car parking spaces in the centre of the town. A decision will be made by the council in the coming months.

Anybody wishing to discuss the plans can call Richard Harris on 08000 356 480 or visit the development website www.oldsmithfieldshopping.co.uk for more information.

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