NFU's call for public to back local turkey farmers
The NFU is urging people to choose locally produced whole turkeys for the festive season.
Turkey producers up and down the country are showcasing their birds and encouraging shoppers to buy direct from local farms using the NFU’s Turkey Finder.
With Christmas just around the corner, the campaign highlights the benefits of buying British through supporting local businesses and enjoying great value for money.
NFU turkey group chair Jonathan Smith said: “British turkey farmers work tirelessly year-round to make your Christmas celebrations special.
"By buying British, you’re not only enjoying a fantastic meal but also backing farming families and the wider rural community.
“With many families feeling the pinch this year, choosing a whole turkey is a fantastic way to get the most for your money. Beyond being a fabulous Christmas centrepiece, turkey meat is incredibly versatile – perfect for healthy and delicious meals you can try with any leftovers well beyond the big day.
“Our Turkey Finder tool makes it easy to find your local producers and buy the perfect bird for your family.
"If you’re buying from your butcher, ask if the turkey is British and which farm it’s been sourced from. For supermarket shoppers, make sure to look for the Red Tractor logo and the Union flag to ensure you’re serving a great tasting British bird for Christmas, reared to some of the highest standards.
“Don’t miss out on the chance to make your Christmas dinner extra special this year, while backing British farming.”
