National dairy exhibition booked in to Telford for four years
A national exhibition for the dairy industry will be held in Shropshire for the next four years, it has been confirmed.
An agreement has been drawn up which will see Dairy Day UK held at Telford International Centre until 2019.
Dairy Day UK was launched in Telford in 2014 after the industry had gone two years without a national specialist show.
The one-day event shows off the best in the diary industry and thousands of people turned out to the first event.
About 180 cows of all breeds, colours and sizes compete in the show ring championships, competing for £20,000 in prize money.
Rebecca Barningham, spokeswoman for Dairy Day UK, said: "Shropshire is one of the top 20 dairy producing counties in the UK and the venue offers a great environment to host a business focussed dairy industry event.
"Infrastructure around the venue is superb in terms of hotels, restaurants, transport network, leisure facilities, car parking and the team at Southwater Group are wonderful to work with delivering great support."
For the first time in the event's three-year history, dairy farmers will be able to show their cattle free of charge in all classes this year thanks to a partnership between the show and Anglia Farmers Limited.
The cattle show at the day is one of the main attractions with a display of some of the finest breeds, including classes for Ayrshire, Brown Swiss, Dairy Shorthorn, Jersey and the National Holstein Show.
To parade cattle in the main ring, contact UK Dairy Day by calling (01923) 695225.
