Hybrid power still ‘critical’ to Volvo’s future, says UK boss
Nicole Melillo Shaw has been at the helm since 2023 and has already seen many changes in the Swedish firm.
Hybrid engines play a ‘powerful’ role in helping drivers transition to electric power, according to Volvo’s UK boss.
Nicole Melillo Shaw, managing director of the Swedish brand’s UK arm, has stated that though the firm won’t produce solely petrol-powered vehicles anymore, hybrid power will continue to play a key role.
Speaking to the PA news agency, Shaw said that Volvo didn’t ‘have a plan to involve any more petrol, but hybrid and electrification is really critical to our emissions.
‘We’ve recognised that we’re in a really strong position because we’ve also got the hybrid if you’re not quite sure [about going electric]’.
Shaw added that the decision to bring its V90 and V60 models back on sale – following its initial decision to axe its estate models in August 2023 – came through feedback from customers who were ‘quite frustrated’ that there were no alternatives to an SUV.
‘We listen to that feedback and we’re bringing it back based on true customer demand. It’s a really great fleet car.’
However, Shaw stopped short of announcing a return of diesel power to Volvo’s range, adding that the brand would ‘definitely not’ bring the fuel back as it would be ‘literally be at odds with our ambition’.
Volvo recently introduced its new electric EX90 seven-seater SUV in the UK, while simultaneously refreshing its existing hybrid-only XC90 with an updated exterior design and more in-car technology.